March 4, 2021
For those who aren’t outdoorsy, the doldrums of winter can be hard. Last year, Discover Downtown Westbrook (DDW) resurrected a form of an old community event and held their first WinterFest.
Even though it was a one day event, it was very successful. There was ice sculpting, yard games, a fire eater, a caricaturist, food trucks, and wagon rides. In doing the event, the team at DDW realized it drew people to town itching to break their cabin fever. Because of its success, the team wanted to extend the events beyond one day to include more events over time.
WinterFest was designed to bring residents, businesses, and community members together in an effort to recognize and encourage the revitalization of Main Street and Downtown. One of the ways to accomplish that goal is to create engaging, fun events to get involved in.
This year's events run through March 31st and include cooking classes, poetry reading, musical performances, workout classes, police and fire department demonstrations, the bucket list challenge and substance abuse prevention bingo.
Deb Shengraw, member of the board, said, “We created the events the way we did this year to try and get people involved in the community and support local businesses. All of this with the intention to mitigate the feelings of isolation. We worked with the school system, the police and fire department for live-stream demonstrations and found ways to incorporate events that would engage the youth and elderly as well.”
Interested in learning more? Visit: downtownwestbrook.com/calendars/